Egor Borisovich Marin is Candidate of Science (History), Associate Professor of the Department of History, Political Science and Public Law Subjects at Maritime State University named after G.I. Nevelskoi.
Vitaliy Vladimirovich Kalita is Candidate of Science (Psychology), Associate Professor of the Department of Psychology, Professor, Head of the Basic Educational Program «Psychology», School of Humanities at Far Eastern Federal University.
The basic stages for constructing techniques of special semantic differential "political party" and semantic differential scale were presented. The method allows for reconstructing of group representations about political parties. Descriptor composition and processing methods were discussed.
Key words: semantic differential, psychosemantics, political parties, political consciousness, psychology, descriptors, method.
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